The present article represents an attempt at analyzing the social construction of production activities under a market economy. For that purpose, attempts are made to identify some social forces underlying and determining these activities. Such forces are exemplified in the exogenous, especially institutional, political and cultural, conditioning of capitalist production. The article also reviews relevant evidence to empirically evaluate the premise of the social construction of production. The article's purpose is to contribute toward the growing literature in the social construction of economic, including managerial, behavior.